I’m Sheryl Touré, a designer based in New York City.
Currently designing for how people use money around the world at AMEX.
UX + UI Design
Redesigned the benefits tab and enrollment flows for American Express Platinum on Android. Surfaced six new benefits to millions of cardholders and drove a 35% lift in engagement.
AMEX: Platinum Refresh
UX Research, Third Party, UI Design
Sole designer on a third-party rewards integration touching Delta and point.me. Restructured how users discover and act on transfer offers, increasing click rates by 18%.
Amex: Points Transfer
UX + UI Design
Digitized a support-heavy journey that was generating significant call volume. Shipped a fully self-serve replacement flow that reduced incoming calls by 32%.
